Innocent tops the 2012 Social Brands 100 list

A year is a long time in social media. Last year we had the first Social Brands 100 list and it was topped by Dell. Today the second Social Brands 100 is launched and it is all change at the top. This year smoothie maker Innocent has topped the Social Brands 100 list beating Starbucks to the number one slot in the ranking of consumer brands and their use of social media. Ford was the top automotive brand, Wonga the financial services brand and Asos the leading retail brand.... read more

The Wall
May 12